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Staffing up for the holidays has often been a struggle for retailers in the past. This year, it's likely to get worse for all types of businesses because of the low unemployment rate in the US, which was sitting at just 3.7% in October 2018 compared with 4.9% two years prior and 7.2% five years previously. High employment is driving retailers to new lengths to make themselves more attractive to potential employees: They're improving their wages, benefits, and even scheduling systems. In addition to these efforts, businesses should work to better their recruiting and hiring processes to make the most of the candidates available.

Turas Group, a staffing agency that works with franchisees of the top 50 restaurant brands (based on 2017 US sales) — including more than 10 Chick-fil-A units — sought to improve its hiring operations. This led it to work with Fountain, an automated hiring platform, on a pilot starting in August [...]