The top US banks are fiercely competing for tech-hungry customers by investing in advanced mobile features. But winning this race will demand more than just commitment — it will require a keen understanding of what features these consumers want, and how they use them.
In this 30-minute exclusive webinar, Dan Van Dyke, Managing Analyst for Payments and E-Commerce, explores the mobile features customers value most, the banks offering the most in-demand features, and more top takeaways from the 2018 Mobile Banking Competitive Edge report, in a conversation led by John Heggestuen, VP of Research at Business Insider Intelligence. The webinar includes new and unpublished data from the study and a client Q&A session.
Click below to watch a replay of the webinar.
— Presented by Vice President of Research John Heggestuen and Managing Analyst Dan Van Dyke