photoBI Intelligence

As aversion to advertising continues to grow and ad-blocking adoption increases across the globe, brands can leverage new technologies to create emotion-driving stories in order to cut through the noise of the ad space. 

At Business Insider's Ignition 2016 event, BI Intelligence's Senior Research Analyst Dylan Mortensen delivered the following presentation discussing how immersive video will become the next frontier in content creation into 2017 and beyond.