1950: The ad begins, "Most husbands, nowadays, have stopped beating their wives ... "

vintageheinz
Heinz

1951: "Show her it's a man's world."

mansworld
Van Heusen

1952: This ad makes light of domestic violence.

if_your_husband_ever_finds_out_chase_and_sanborn_ad
Chase & Sanborn Coffee

1952: "Don't worry darling, you didn't burn the beer!"

don t worry darling you didn t burn the beer
Schlitz

1953: Alcoa Aluminum's bottle caps open "without a knife blade, a bottle opener, or even a husband."

you mean a woman can open it
Alcoa Aluminum

1953: It's so easy to use that even a woman with "no mechanical aptitude" can operate it.

ititalwaysillegal
Palmolive

1955: Guess who does all the dishes?

luxdishes
Lux

1956: "Budweiser has delighted more husbands than any other brew ever known."

budweiser has delighted more husbands than any other brew ever known
Budweiser

1959: Woman are "a drag."

drummond
Drummond

1961: "That's what wives are for!"

Kenwood PC
Kenwood

1963: The most important quality in coffee is how much it will please your man.

husband_pleasinf_coffee_woman
Acme Coffee

1964: "Are you woman enough to buy a man's mustard?"

mister mustard aug 1964
Mr. Mustard

1964: “Women are soft and gentle, but they hit things … She can jab the hood. Graze the door. Or bump the bumper …”

volkswagen
Volkswagen

1966: Wives are desperate for home appliances and will cry to get them.

dormeyer appliance advice wives husbands
Dormeyer

1967: "The best ones are thin and rich."

silvathins
Silva Cigarettes

1968: American Airlines wants you to think of its attractive flight attendants as your mother.

think_mother
American Airlines

1968: The moon isn't going to clean itself.

Lestoil1968
Lestoil

1969: "Housewife headache."

housewife headache anacin march 1969
Anacin

1969: Tipalet wants you to know that cigarettes are made for men, but instantly attractive to women.

womantipalet
Tipalet

1969-1970: Jell-O doesn't think a woman can understand office hierarchies.

jell o doesnt think this womans ladybrain can handle office hierarchies
Jello

1970: Datacomp has a computer anyone can use ... even women!

datacomp_404_dm_4_70
Datacomp

1970: "Keep up with the house ... "

jpg
Total

1970: "It's nice to have a girl around the house."

Mr Leggs
Mr. Leggs

1971: The caption below the ad reads, "It makes driving as effortless as sleeping. Sleeping, Luv ... "

miniautomatic
Mini Cooper

1973: "It's a wifesaver!"

wifesaver
Brown

1974: Weyenberg Shoes thinks women belong at men's feet.

weyenberg
Weyenberg Shoe Manufacturering

How does Mad Men compare to reality?

kodak carousel madmen 1
Sterling Cooper

Compare Don Draper's Ads With Those That Actually Ran In The 1960s »