Louis Vuitton is making major moves — this announcement follows news that LV bought the world's second-largest diamond and has partnered with the NBA.
- Louis Vuitton recently opened a new restaurant called Le Café V. It is located within the brand's four-story maison in Osaka, Japan, Women's Wear Daily reports.
- This opening follows two other recent major announcements from Louis Vuitton: that it purchased the second-largest diamond in the world and that it has entered a multiyear partnership with the NBA.
- In addition, Vuitton's parent company, LVMH, is set to open a location of the famed Italian restaurant Langosteria in Paris, according to Hypebeast.
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Louis Vuitton's plan to take over every facet of the luxury world is still in full effect. In January, the brand showed off a successful collection at Paris Fashion Week, revealed it had bought the second-largest diamond in the world, and announced a multiyear partnership with the NBA. Now, they've opened a restaurant. Yes, a restaurant.
According to Miles Socha of Women's Wear Daily, the world's first Vuitton cafe and restaurant is located on the top floor of the brand's new four-level store in Osaka, Japan. There's also a bar and a large terrace, with a menu from famed Japanese chef Yosuke Suga. The restaurant and cafe opened for business on February 15, according to Women's Wear Daily.
Louis Vuitton joins the growing list of luxury brands that have opened branded restaurants
As noted by Amy de Klerk at Harper's Bazaar UK, Tiffany & Co. is set to open its second Blue Box Cafe in the famed Harrods department store in London, in addition to the one it already has in New York City. There is also Ralph Lauren, which has been operating a massively popular restaurant in New York and a coffee bar in London. Burberry, meanwhile, operates Thomas' Cafe in London.
Business Insider also previously reported that Gucci is set to open a restaurant in Beverly Hills, which will be its first stateside restaurant. (Gucci Osteria da Massimo Bottura, the brand's first eatery, opened two years ago in Florence.)
Michael Burke, chairman and chief executive officer of Louis Vuitton, confirmed the restaurant opening to WWD, and hinted that the brand could expand into more eateries and even hotels. In addition, Hypebeast reports that Vuitton's parent company, LVMH, has plans to open an outpost of Langosteria — a high-end seafood restaurant hailing from Milan — in Paris.